The cat's pride difference. We developed cat's pride to be a quality cat litter proudly endorsed by the american humane association. Every day, all across the country, this non-profit organization dedicates its time and services to the prevention of cruelty, neglect, and exploitation of animals. Now, you too can work with us to help animals everywhere when you purchase cat's pride. Because with each purchase of cat's pride, a donation is made to the aha to assist in their efforts all across the country.