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Description

Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators' back-offices and for cruisers' consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.
  • ISBN13: 9783834932723
  • Publisher: Gabler Verlag
  • Pubilcation Year: 2011
  • Format: Paperback
  • Pages: 00249
Specifications
FormatPaperback
Publication DateOctober 29, 2011
Pages249
Primary CategoryBusiness & Economics/Marketing - General

Cruise Management: Information and Decision Support Systems

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