Selling has changed, buyers don't want to be pushed anymore, they know all the old tricks, the world has moved on. This book will help you to use Rapportselling in the modern world of selling that will help you succeed in a retail environment whilst enjoying an amusing and engaging tale of Doug. Doug is a mortgage salesperson in an estate agency in North London. He's new to selling but needs to learn quickly as he has some big goals to achieve. Join Doug as he makes mistakes, learns new ways to selling, makes new friends, seeks love and succeeds as a successful salesperson in a demanding retail environment.